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1st Edition
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- Artists
- Kozik, Frank
 - Edition Details
| Year: | 1997 | | Class: | Poster | | Status: | Official | | Released: | 01/07/97 | | Technique: | Offset Lithograph | | Size: | 20.5 X 33.5 |
- EB Awards
- Nominate Now
- Venues
- Moscone Convention Center - San Francisco, CA
- Comments
- Add Comment
Power Computing Poster from 1997 Macworld Expo
Uncommon pair of color Power Computing promotional posters distributed in small quantities at the Macworld Expo held at San Francisco’s Moscone Center from January 7–10, 1997. Both of these vibrantly colored ‘propaganda-style’ posters were designed by noted pop artist Frank Kozik; the first poster, 22.75 x 31.75, depicts a soldier holding a flag between bold text banners, which read: “The Fight Against Tyranny Begins! The Mac / Join Resistance!” The second poster, 20.5 x 33.5, shows a soldier set to smash a “Wintel” sign with a sledgehammer, with upper and lower text: “Power Computing / The Counter Assault Begins! / Join Power Computing in Fighting Back for the Mac!” Both are rolled and in overall fine condition, with a few small creases. These posters derive from the personal collection of a former employee of Apple Computer, Inc.Founded by computer engineer Stephen Kahng in November 1993, Power Computing was the first company selected by Apple to create Macintosh-compatible computers, or ‘Mac clones.’ The first Mac-compatible clone PC shipped in May 1995 and, like Dell Computer, Power Computing followed a direct, build-to-order sales model. In its first year, Power Computing shipped 100,000 units with revenues of $250 million, consequently becoming the first company to sell $1,000,000 of products on the Internet. The year these posters were made, Power Computing released upgraded models until 1997 with revenues reaching $400 million a year. The return of Steve Jobs as interim CEO of Apple in July 1997 halted the Mac clone business, and in September Apple bought the core assets of Power Computing for $100 million in Apple stock and terminated the Mac cloning business.
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 | Sold | 3 |
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| Six Month Average | $48.10 |
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| Average Price | $116.03 |
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| Lowest Price | $48.10 |
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| Highest Price | $200.00 |
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