This is the blood filled version of the Heady Fwends release. Coyne claimed that he had requested and was given blood samples from some of the album's collaborators, including Kesha and Neon Indian's Alan Palomo.[4] His plan was to have small amounts of the blood sandwiched into the vinyl of a limited edition of the album, and make them available to "interested rich Flaming Lips people."[12][13] The double LPs with blood inside were pressed at United Record Pressing in Nashville. Custom editions have been sold via the headyfwends.com site: One copy was traded for two copies of prominent United customer Jack White's blue liquid-filled 12" single "Sixteen Saltines" (a Record Store Day 2012 exclusive only available at the Third Man Records store). 10 more copies (encased in plexiglass with a photo collage cover made from the front cover photo of John Lennon and Yoko Ono's Unfinished Music No.1: Two Virgins) were sold by Wayne Coyne for $2,500 USD each (plus $200 hand-delivery fee), with the proceeds going to The Oklahoma Humane Society and The Academy of Contemporary Music at the University of Central Oklahoma. Customers who bought a copy of this edition also received a copy of the regular vinyl set for listening. The records were hand-delivered by AnatomyOne, of Oklahoma City's Womb Gallery, and photos of the buyers holding their copies were linked on Coyne's Twitter account. Most copies were encased in plexi-glass but not all.
